Chairman's Message
Sun International was set up more than 20 years ago, and ever since it has
maintained incoming tourism services as its core business, having served
more than a million tourists from different countries in Europe and worldwide. Keeping our vision, “value for money & client
satisfaction” as a compass, Sun International evolved geographically
during the last decade, covering the entire Egypt. The number of
passengers serviced annually today is more than ten times higher than that
we started up. Through continuous investments in contemporary
travel-related technology and quality assurance, Sun International has
positioned itself today as one of the leading DMCs in Egypt, capable of
meeting any Tour Operator’s requirement.
Sun International Services
Sun International is one of the few organisations that can offer a full
spectrum of services across all of Egypt. The services we provide are of
the highest standard, including IATA, international quality, and diverse
travel-related offerings. We ensure competitive costs and resources for
our partners, enabling them to compete effectively in their source
markets.
With a personalised approach, strong purchasing power, and a comprehensive
product portfolio, we strive to provide our partners with the best
resources for success.
In the following pages, we hope to give you an overview of our
organisation, history, services, and key persons. We look forward to the
opportunity to examine together areas where we can build a stronger
partnership in the future.
Experience the Power of Tourism Excellence
At Sun International, we are more than just a name in the travel industry
— we are a gateway to Egypt's boundless wonders. With over 20 years of
experience, we have welcomed more than a million tourists from across the
globe, showcasing Egypt's timeless beauty and vibrant culture. From the
enchanting shores of the Red Sea to the awe-inspiring monuments of Luxor
and Aswan, we have mastered the art of curating unforgettable journeys.
Our reach spans every corner of Egypt, ensuring that no matter where you
travel, our expertise and dedication to excellence are there to guide you.
Tourism is more than business to us; it's a passion. Whether you seek
relaxation, adventure, or discovery, we promise experiences that blend
luxury, value, and pure joy. With a commitment to innovation and quality
service, Sun International stands proud as one of Egypt's leading DMCs,
shaping memories that last a lifetime. Let us take you on a journey where
every moment is as majestic as the land we represent.
Mission
At Sun International, we are dedicated to offering high-quality,
innovative services that deliver value for money across Egypt. Our mission
is to provide competitive products and superior services to achieve total
client satisfaction. We aim to meet and exceed the business objectives of
our clients, striving for excellence in quality, integrity, and
professionalism.
We achieve this through advanced technology, strong purchasing advantages,
and continuous market analysis. Our goal is to remain competitive and to
offer well-priced, tailored solutions that help our clients grow and
succeed in their respective markets.
Philosophy
Sun International understands the challenges of the modern tourism
industry and knows that planning, developing and adapting destination
resources to the evolving needs of the market is the key to success. We
consider all trends in the tourism business, invest in new infrastructure
and offer both leisure and business travel solutions through
state-of-the-art technology. In this way, we can keep up with all new
market demands and secure the future of our company as well. Our company
respects and follows the traditional ways of travelling, such as
aback-to-back charter operations, but at the same time, it offers the full
infrastructure for the new mode of operations (online bookings of all the
services, dynamic packaging support etc…).
Company History
Sun International, founded by the Savoy Group in 2004, has been active in
the incoming tourism sector, experiencing dynamic growth every year in
terms of arriving passengers, revenue, and market share. As a result, it
has become one of the leading incoming tourism organisations in Egypt,
with a market share approaching 10%.
The demand from major tour operators for expanding successful cooperation
into additional destinations led Sun International, since 2007, to extend
its operations to other key Egyptian destinations such as Sharm El-Sheikh,
Hurghada, Luxor, Cairo, Marsa Alam, Dahab, and Taba.
Branches
As we look to the future, we recognise that the travel business is
constantly growing. With this in mind, we strive to continue evolving as a
trusted DMC and OTA on a local, national, and global scale. We aim to
expand our coverage while maintaining the highest standards of customer
service to our clients, both existing and new.
We are based in Sharm El-Sheikh and have branches in Hurghada, Luxor,
Marsa Alam, and Cairo.
Internationally
With this in mind, it was time to expand globally and we successfully
opened our new company Greeta Travel in Tunisia, Morocco and very soon our
Dubai branch will be opened. With branches in Kyiv, Ukraine, and an
affiliation office in London, United Kingdom, Sun International is better
positioned to provide top-level service and comprehensive B2B prices and
solutions to its clients.
Services
We provide full support to charter operators, internet-based Tour
Operators as well as FIT, Group & MICE specialists in the following
domains:
Accommodation
-
Selection of accommodation of all categories (from low-budget
self-catering units to exclusive deluxe hotels, as well as villas and
special-type accommodation) at the most competitive conditions.
-
One of the greatest “Bed Bank” in Egypt (contracting
thousands of rooms all over the destinations of our network).
Aviation
Sun International for Tourism is a one-stop supplier with flexible and
efficient solutions as one of the American Society Travel Agents members
ASTA & IATA member no. is 90215064. Using Amadeus, Sabre & Galileo
ticketing systems, our purpose is not only to provide you with a
high-quality service that meets your needs but also to make you enjoy our
excellent customer service. We are connected to the following airlines.
Contracting & Product
Benefiting from the major traffic and volume of clients, strong
negotiation power and high performances in purchasing beds at the best
rates, even lower than the international groups. In the contracts between
Sun International and our customers, the following are the basic features:
- Competitive prices
- Allocation with short releases
-
Strong Early Booking discounts, aiming to stimulate sales before the
seasons start.
- Privileged children’s policy.
-
Secured room availability during high season without any risk for our
partners.
- Promotional rooms with special conditions for certain arrivals.
-
Substantial “Added Value” is included in the contracted
rate.
Reservation
Our Reservation Dept. consists of a skilled team, having knowledge of the
product and the needs of every Tour Operator. The latest version of our
reservation software, (Automatic Booking System), allows our software to
“handshake” with any reservation software our partners are
using.
Personal approach: Every tour operator has a specific reference person
within the Reservation team.
Last Minute & Yield Support
Weekly special offers in accommodations of all classes. Providing partner
tour operators with extra allocation & shorter release, according to
their specific needs to increase both sales and competitiveness in their
markets.
Groups & Incentives
Within our company, there is an incorporated independent Department,
specialising in the organization of leisure groups and MICE. Our team
consists of multilingual and dynamic professionals, who have extensive
experience and knowledge of all aspects of tourism and an in-depth
understanding of the destination of Egypt.
They are dedicated to catering for any requirements with the most
flexibility for any custom-designed package regardless of the size of the
group. We emphasise creativity, cost-efficiency, and excellence in
designing, planning, and implementing outstanding group travel, corporate
meetings, incentives, and special events.
Corporate Partners
Our client base includes top companies in the sectors of pharmaceuticals,
banking, telecommunications, insurance, incentive houses, and tour
operators. In the field of leisure groups, we are cooperating successfully
with well-established group Tour operators, providing them with exclusive
tailor-made designed programs all over Egypt.
Excursions
A full excursion program is to be set up in all major languages,
consisting of excursions for all interests, adjusted to the features of
every market. Excursions, boat trips, and daily cruises are guided by
skilled and experienced guides and aim to cover every aspect of interest
in each region.
Transfers
Sun International for Tourism uses the latest and finest vehicles on the
market including Mercedes MCV 600 coaches, Toyota Coaster, Hi-Ace, Toyota
Camry, Mercedes Limousine E-200 & V250 & Toyota Land Cruiser, and
Chevrolet Super Van all with the requisite permits. We select our vehicles
very carefully against a strict set of criteria in full knowledge of what
our clientele needs and wants. All vehicles are exceptionally comfortable
and spacious with full air conditioning throughout and good sound quality
when the tour guide is speaking. Transfers are comfortable, cool, and
professional.
TECHNOLOGY-XML-B2B BOOKING SYSTEM
Investing in technology is one of our top priorities to keep up with the
continuous development of online bookings and other changes in the market.
Our software is therefore updated all the time within the
'state-of-the-art technology'. Our reservation software allows our
system to "handshake" with any reservation software, either through
extracting/importing reservation lists in Excel format or through XML.
We have already developed our B2B system, offering our product online with
real-time availability, enabling our partners to purchase online all the
Sun International products in a pleasant, efficient, and cost-effective
way. Our affiliate web booking system supports both White label & Back
Office solutions and the XML connectivity links our product's
real-time availability to the distribution channels (websites, reservation
systems, dynamic packaging machines etc...). Technology and online linkage
of all the company's operations and departments is of vital importance
towards the company's expansion and the creation of the extended
network of branch offices.
Propagation
Detailed promotional materials tailored for each market segment, including
brochures, websites, and email marketing tools to spread awareness and
generate bookings effectively.
Performance
Having a huge market diversity allows us to step ahead and be the No. 1
DMC in Egypt. Our multinational team helps provide top-level service to
our clients with their different cultural languages from all around the
globe.